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McDonalds Brings out Clothing Line


DBAHO

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US fast food giant McDonald's has done a deal with a company to sell a new line of clothing called McKids in China, Hong Kong, Macau, Taiwan and South Korea.

 

Clothing company Shanghai Longtrust would be responsible for the design, manufacture, distribution and promotion of clothing, accessories and footwear in those markets, McDonald's said in statement.

 

McDonald's first introduced the McKids line in 1987 and has expanded it to cover footwear, toys, games, videos, music, books and other products.

 

McKids products are already on sale in Shanghai, and would be available in the United States, Canada, Japan, Mexico, Australia, South Korea, Taiwan and western Europe early next year, it said.

 

The company has some 600 fast food outlets in China and plans to nearly double those by 2008 in time for the Olympic Games in Beijing.

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