Jump to content

WAL-MART SEX OIL SALES SKYROCKET


Texsox

Have you used warming massage oils?  

5 members have voted

  1. 1. Have you used warming massage oils?

    • Yes, love them
      2
    • Yes, they are ok
      1
    • No
      2
    • Massage oil? I use those pink pads?
      0


Recommended Posts

A walmart top 10 health item

 

WAL-MART SEX OIL SALES SKYROCKET

Thu Oct 13 2005 11:41:23 ET

 

K-Y Product Lines Heat Up in Middle America

 

That sex sells comes as no surprise. That it's now selling quite nicely at Wal-Mart Stores -- the naughty-magazine-yanking retail nanny -- may come as a shock, AD AGE reports.

 

Suddenly at the forefront of taking sex aids mainstream, conservative marketer Johnson & Johnson almost overnight has doubled sales of its once-sleepy K-Y brand for the second time in four years thanks to the blockbuster summer rollout of a new line of massage oils. And nowhere has that success been greater than at Wal-Mart, where K-Y Touch Massage oils have hit the list of top 10 new health and beauty products of 2005, according to J&J VP-Personal Care Marketing Jim Peterson.

 

J&J has found warming lubricants sell well not only for Valentine's Day but also around Memorial Day and Fourth of July. "We dubbed these sex holidays," Mr. Peterson said. "And we try to line up all our promotional efforts around them."

 

Developing...

Link to comment
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

  • Recently Browsing   0 members

    • No registered users viewing this page.
×
×
  • Create New...