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Time Warner considers selling Braves


Pierzynski 12

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A statement released by the team Tuesday said Time Warner is exploring the possibility of selling the Braves and the Turner South cable network, which carries many of the Braves' games.

"We have engaged an investment banking firm to help us assess strategic options for Turner South and a significant programming contributor to that network, the Atlanta Braves franchise, which may lead to the sale of one or both," Greg Hughes, the team's vice president of public relations and communications, said in the statement.

 

It is the first recent indication that Time Warner, formerly known as AOL Time Warner, is considering selling the Braves.

 

All of the company's sports properties were on the market until the sale of the Atlanta Hawks, Atlanta Thrashers and Philips Arena was announced on Sept. 16, 2003.

 

At that time, TBS vice chairman Terry McGuirk said there no longer was "an ongoing marketing plan to sell" the Braves. McGuirk now is chairman and president of the Braves.

 

Forbes magazine estimated the Braves' value at $374 million in 2004.

 

http://msn.foxsports.com/mlb/story/5166846

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