bmags Posted April 29, 2009 Share Posted April 29, 2009 While researching for my capstone I came across this conference that came together that I'd not known of. Headed by the dean of Medil School of Journalism (NU), they got together a bunch of young newspaper editors to create "demos not memos" - actual ways that online news can gather revenue from online advertising. And it was the first wave of ideas that I think could work. Since there has been such hearty debate over the Sun-Times, I thought I'd post it here and see what you think. http://revenuetwopointzero.com/ On the Web site, It splits into 4 parts: Taking on Craigslist Prepping distribution for Smart phones Changing the home page to be friendlier for advertisers Treating ads as content They each have pictures of what the proposal will look like. I think most importantly, this lives more in reality than most all suggestions I've seen. I don't think journalism can survive without advertising. To do this, you have to get rid of a bunch of B.S. ethics that I think were accrued because of convenience when profits were high. Created in a hypothetical world. They have to start treating advertising with less contempt, and thinking of them as just space. I think it would make a much more attractive sell. Quote Link to comment Share on other sites More sharing options...
Goober Posted May 2, 2009 Share Posted May 2, 2009 Ouch, not a single response. Quote Link to comment Share on other sites More sharing options...
bmags Posted May 2, 2009 Author Share Posted May 2, 2009 haha, bless you, Tmar Quote Link to comment Share on other sites More sharing options...
HuskyCaucasian Posted May 2, 2009 Share Posted May 2, 2009 QUOTE (Tmar @ May 2, 2009 -> 12:09 PM) Ouch, not a single response. I read it and wasnt really sure what to make of it. i guess I need time to sit and really read and think. Quote Link to comment Share on other sites More sharing options...
shipps Posted May 3, 2009 Share Posted May 3, 2009 QUOTE (Tmar @ May 2, 2009 -> 12:09 PM) Ouch, not a single response. its just gonna show that bmags is all the more genius when it winds up coming true Quote Link to comment Share on other sites More sharing options...
Goober Posted May 3, 2009 Share Posted May 3, 2009 Not likely. Quote Link to comment Share on other sites More sharing options...
bmags Posted May 3, 2009 Author Share Posted May 3, 2009 I blame my poor title. It should've been like DRUNK BOOZE BOOBS Quote Link to comment Share on other sites More sharing options...
shipps Posted May 3, 2009 Share Posted May 3, 2009 QUOTE (bmags @ May 3, 2009 -> 01:24 PM) I blame my poor title. It should've been like DRUNK BOOZE BOOBS Oooooooooooor....I had sex with Texsox... Quote Link to comment Share on other sites More sharing options...
knightni Posted May 3, 2009 Share Posted May 3, 2009 Quote Link to comment Share on other sites More sharing options...
3E8 Posted May 3, 2009 Share Posted May 3, 2009 Tits or GTFO Quote Link to comment Share on other sites More sharing options...
knightni Posted May 3, 2009 Share Posted May 3, 2009 QUOTE (3E8 @ May 3, 2009 -> 08:43 PM) Tits or GTFO Quote Link to comment Share on other sites More sharing options...
bmags Posted May 4, 2009 Author Share Posted May 4, 2009 hahaha nice moddage Quote Link to comment Share on other sites More sharing options...
bmags Posted May 4, 2009 Author Share Posted May 4, 2009 I gave my capstone presentation on this today. Kicked ass, too. Quote Link to comment Share on other sites More sharing options...
G&T Posted May 4, 2009 Share Posted May 4, 2009 Dammit, this thread title got me twice. Quote Link to comment Share on other sites More sharing options...
shipps Posted May 4, 2009 Share Posted May 4, 2009 QUOTE (G&T @ May 4, 2009 -> 12:20 PM) Dammit, this thread title got me twice. Me thinks I shall bump this thread and change the title in the future until it is the future of online news. Quote Link to comment Share on other sites More sharing options...
maggsmaggs Posted May 4, 2009 Share Posted May 4, 2009 QUOTE (bmags @ May 4, 2009 -> 12:14 PM) I gave my capstone presentation on this today. Kicked ass, too. I'll be taking my capstone next semester, oh yeah!! Quote Link to comment Share on other sites More sharing options...
bmags Posted May 5, 2009 Author Share Posted May 5, 2009 Mine was kind of a joke, but after two semesters of intense work in 4450 and 4460, I don't weep for the poor ad majors having to develop some pretty pictures. Quote Link to comment Share on other sites More sharing options...
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